Hi, I'm Will.
Founder & Technologist
I build, operate and consult on ventures that make a positive impact in our community, with a focus on finance, technology, education and housing — and I take on select no-code, Bubble and AI work along the way.
Background
Skills
Work with me
Alongside building ventures, I take on select freelance and contract work — hands-on no-code, Bubble and AI development, plus consulting and training. When a project needs a full team, I bring in Momentum, the agency I founded. Sydney-based, working remotely worldwide.
No-code MVP Development
Get a real product in front of users fast — MVPs built with no-code, so founders can validate before pouring in engineering.
Bubble Development
Apps and MVPs built on Bubble.io by someone who has shipped and taught it for years.
AI Development
AI features, apps and agents — Claude Code, integrations and automations, built hands-on.
AI Consulting
Independent strategy, tool selection and roadmaps to help your team adopt AI without the hype.
AI Training
Hands-on workshops that get your team genuinely productive with AI tools and Claude Code.
AI Websites
Fast, modern, AI-powered websites and landing pages that are built to be found.
Marketing & Growth
SEO, LLMO, analytics and content that compounds over time — measured, not sprayed.
Design & Copy
Creative direction, copywriting and content with a founder’s eye for what actually converts.
Selected Ventures
My Philosophy
Our lives are shaped by the products and services we use daily. Behind every one of them is someone who took a risk to bring it to market. Without that step, medical breakthroughs wouldn't reach patients, innovations we rely on wouldn't exist, and not-for-profits wouldn't do their important work.
Good business creates value for everyone — customers, employees, and communities alike. My goal is to build and invest in ventures that deliver on all of these fronts: commercially viable, socially conscious, and genuinely useful.
Creativity isn't limited to design and the arts. Venture building is equally creative — it's a canvas for scaled-up creativity with real impact.
If this resonates, I'd love to connect.
Personal Life
I split my time between the beachside suburbs south of Sydney and the Southern Highlands of NSW. I'm married with four kids, and when I'm not working, you'll find me outdoors, working on fitness (a necessary evil!), or involved in my local church and men's groups. My ideal day involves creative pursuits — reading, writing, designing, coding, photography, or dreaming up solutions to the world's problems.
Let's connect
Interested in working together, partnering or investing? Please get in touch.
Thanks for reaching out!
I'll get back to you soon.